On December 31, 2024, the Canadian Professional Sales Association filed an assignment in bankruptcy. The Fuller Landau Group Inc. was named as Licensed Insolvency Trustee. As previously advised to you, member benefits will continue until December 31, 2025. Should you have any questions regarding the bankruptcy please email Natalie Phillips at nphillips@fullerllp.com.

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Meeting in a Box - PROFESSIONAL SALES CONDUCT HANDBOOK – WEEK 1

WEEK 1 Introduction: Acting with integrity to drive results 

In the past, the perhaps unfair reputation of a sales rep was that they were a little slimy and maybe even underhanded; the type of people that would do and say anything to make a deal.

Today, those values wouldn’t get anyone very far in the highly visible and accountable world of social media and sales. What’s more, sales pros who truly have integrity are more successful in the long run because they don’t take short cuts or make questionable deals that come back to bite them.

And most importantly, customers trust sales reps who have integrity-  and we all know that a successful, long-term customer relationship is built upon trust.

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