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CPSA Panel Webinar: Eat Their Lunch, Winning Customers Away From Your Competition
Leading Sales Enablement Consultant, Chris Champagne, CSL, will introduce you to the following competitive displacement techniques:
You are the Value Proposition – how to position Level 4 value vs Level 1 transactional/commodity, How to create “mindshare” which ultimately influences wallet share – leveraging super-trends and outcomes to gain preference, Prospecting with intention of displacement
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